An Independent Medicare Health Insurance Agency

If Your Medicare Plan Is Ending in Your Area, Here’s What to Do Next

Elderly couple walking down a boardwalk hadn in hand

If you opened a letter saying your Medicare Advantage or Medicare Part D plan is ending where you live, it probably raised a few immediate questions:

  • Am I losing my coverage?
  • Do I need to choose a new plan right away?
  • Why is this happening to me but not my spouse or neighbor?

Take a breath. This situation is more common than people realize, and Medicare has specific rules designed to protect you when a plan exits an area. The key is understanding what the letter actually means—and taking action before January creates avoidable problems.

What It Means When a Medicare Plan Is “Ending Where You Live”

When a Medicare plan ends in your area, it’s usually due to something called a Service Area Reduction (SAR).

Here’s what that means in plain English:

  • Medicare Advantage plans are approved by county
  • Part D prescription drug plans are approved by state or region

A plan can still exist nearby—or even under the same company name—while ending specifically where you live. That’s why:

  • Your neighbor may not receive the same letter
  • Your spouse may not be affected
  • A doctor’s office may think nothing changed

If the letter says your plan is ending in your area, the plan is not changing or rebranding. It is ending.

And no—this is not your fault. You didn’t miss a form or deadline. The plan simply won’t exist in your location anymore.

Why Medicare Plans Leave Certain Areas

From the inside of the Medicare industry, these decisions are almost always business-related, not personal. The most common reasons include:

  • Rising medical or prescription drug costs in certain regions
  • Hospital systems or provider networks breaking apart
  • Companies restructuring or simplifying their Medicare offerings
  • Low enrollment making a plan unsustainable

These decisions are made months in advance. By the time you receive the letter, the change is already final.

What Happens on January 1 If You Do Nothing

This is where people get tripped up.

If you had a Medicare Advantage plan

If your Medicare Advantage plan ends and you take no action:

However, any prescription drug coverage or extra benefits that came with your plan do not automatically continue. That’s where many people run into trouble—especially at the pharmacy.

If you had a standalone Part D drug plan

If your Part D plan ends, you generally need to actively choose a new drug plan available in your area. Medicare does not always assign a replacement automatically.

Waiting too long can mean:

  • Paying full price for prescriptions
  • Facing late enrollment penalties
  • Experiencing coverage gaps you didn’t expect

Common (and Costly) Mistakes to Avoid

“I thought my plan just changed names”

A service area reduction is not a name change. Your old card will not work.

“My spouse didn’t get a letter”

That’s normal. Different plans are filed differently, even within the same household.

“My doctor said they still take it”

Doctors often mean they accept that insurance company, not your specific plan in your county for the new year. The letter matters more than office assumptions.

“I waited until January to deal with it”

This is when prescription issues and billing problems pile up fast. Fixing things later is usually harder—and more expensive—than handling them ahead of time.

What To Do If You Receive One of These Letters

Here’s a practical checklist to help you avoid problems:

  1. Keep the letter — it proves you qualify for a special enrollment period
  2. Confirm whether you’ll need prescription drug coverage starting January 1
  3. Check which plans your doctors and pharmacies actually accept in your area
  4. Review your expected medical needs (specialists, procedures, travel)
  5. Understand your financial exposure if you fall back to Original Medicare without additional coverage

One important reminder…

When plans exit an area, replacement options are often heavily marketed. Some are excellent. Some are not. Low premiums don’t always mean low risk.

Networks, copays, and maximum out-of-pocket limits often matter more than the monthly premium.

FAQs

Does a service area reduction mean I’m losing Medicare?

No. You’ll still have Medicare. The issue is what type of coverage you’ll have if you don’t choose something new.

Is this the same as Open Enrollment?

No. A service area reduction creates a special enrollment period with its own rules.

Can I wait until later in the year to decide?

You may have extra time, but waiting often causes prescription and billing problems.

What if my letter says “plan discontinued” instead?

Different wording, same outcome. Treat it the same way.

When It Makes Sense to Get Help

If your plan is ending, you don’t have to figure this out on your own. A licensed Medicare professional can help you:

  • Understand your special enrollment options
  • Avoid coverage gaps
  • Make sure prescriptions and doctors still line up
  • Compare plans without pressure

At Brickhouse Agency, the first conversation is free and no-obligation. The goal is clarity—so you can make a confident decision, not a rushed one.

Niki Feret - Brickhouse Agency

Niki Feret

Medicare Expert & Licensed Agent

Niki Feret is a licensed Medicare insurance agent with years of experience helping individuals and families navigate the complex world of Medicare. She specializes in helping clients find the right coverage that fits their healthcare needs and budget.

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